{"id":9826,"date":"2025-11-24T13:22:33","date_gmt":"2025-11-24T12:22:33","guid":{"rendered":"https:\/\/www.biloba-it.de\/?post_type=doku&#038;p=9826"},"modified":"2026-04-30T13:58:56","modified_gmt":"2026-04-30T11:58:56","slug":"reddit-pixel-event-tracking-conversion-api","status":"publish","type":"doku","link":"https:\/\/www.biloba-it.de\/en\/doku\/reddit-pixel-event-tracking-conversion-api\/","title":{"rendered":"Reddit Pixel Event Tracking and Conversion API"},"content":{"rendered":"<style>.kb-row-layout-id9826_d90218-15 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id9826_d90218-15 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id9826_d90218-15 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id9826_d90218-15 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id9826_d90218-15 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id9826_d90218-15 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id9826_d90218-15 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column9826_b5fdf5-8c > .kt-inside-inner-col,.kadence-column9826_b5fdf5-8c > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column9826_b5fdf5-8c > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column9826_b5fdf5-8c > .kt-inside-inner-col{flex-direction:column;}.kadence-column9826_b5fdf5-8c > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column9826_b5fdf5-8c > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column9826_b5fdf5-8c{position:relative;}@media all and (max-width: 1024px){.kadence-column9826_b5fdf5-8c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column9826_b5fdf5-8c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column9826_b5fdf5-8c\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading9826_cbfbac-ba, .wp-block-kadence-advancedheading.kt-adv-heading9826_cbfbac-ba[data-kb-block=\"kb-adv-heading9826_cbfbac-ba\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading9826_cbfbac-ba mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading9826_cbfbac-ba[data-kb-block=\"kb-adv-heading9826_cbfbac-ba\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading9826_cbfbac-ba img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading9826_cbfbac-ba[data-kb-block=\"kb-adv-heading9826_cbfbac-ba\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading9826_cbfbac-ba wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading9826_cbfbac-ba\">Installationsanleitung<\/h2>\n\n\n\n<p>Erweiterung \u00fcber den Erweiterungsbereich installieren.<\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id9826_b97687-f8 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id9826_b97687-f8 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id9826_b97687-f8 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id9826_b97687-f8 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id9826_b97687-f8 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id9826_b97687-f8 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id9826_b97687-f8 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column9826_6275d9-14 > .kt-inside-inner-col,.kadence-column9826_6275d9-14 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column9826_6275d9-14 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column9826_6275d9-14 > .kt-inside-inner-col{flex-direction:column;}.kadence-column9826_6275d9-14 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column9826_6275d9-14 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column9826_6275d9-14{position:relative;}@media all and (max-width: 1024px){.kadence-column9826_6275d9-14 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column9826_6275d9-14 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column9826_6275d9-14\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading9826_9c59d9-bb, .wp-block-kadence-advancedheading.kt-adv-heading9826_9c59d9-bb[data-kb-block=\"kb-adv-heading9826_9c59d9-bb\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading9826_9c59d9-bb mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading9826_9c59d9-bb[data-kb-block=\"kb-adv-heading9826_9c59d9-bb\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading9826_9c59d9-bb img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading9826_9c59d9-bb[data-kb-block=\"kb-adv-heading9826_9c59d9-bb\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading9826_9c59d9-bb wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading9826_9c59d9-bb\">Reddit Einrichtung<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Erstelle ein Reddit Konto auf der <a href=\"https:\/\/www.business.reddit.com\/\" target=\"_blank\" rel=\"noopener\">business.reddit.com<\/a> Seite.<\/li>\n\n\n\n<li>Gehe auf den Events Manager von Reddit von deiner <a href=\"https:\/\/ads.reddit.com\/account\/\" target=\"_blank\" rel=\"noopener\">Reddit Account Seite<\/a> aus.<\/li>\n\n\n\n<li>Die Pixel ID steht direkt unter der Event \u00dcbersicht.<\/li>\n\n\n\n<li>Die Conversion ID kann \u00fcber den Punkt &#8222;Conversion API&#8220; im Events Manager erstellt werden. Speichere die ID nach dem Erstellen zwischen, der Token kann nicht wieder aufgerufen werden<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"910\" height=\"319\" src=\"https:\/\/www.biloba-it.de\/wp-content\/uploads\/2025\/11\/image-1.png\" alt=\"\" class=\"wp-image-9831\" style=\"border-width:1px\" srcset=\"https:\/\/www.biloba-it.de\/wp-content\/uploads\/2025\/11\/image-1.png 910w, https:\/\/www.biloba-it.de\/wp-content\/uploads\/2025\/11\/image-1-300x105.png 300w, https:\/\/www.biloba-it.de\/wp-content\/uploads\/2025\/11\/image-1-768x269.png 768w, https:\/\/www.biloba-it.de\/wp-content\/uploads\/2025\/11\/image-1-18x6.png 18w\" sizes=\"auto, (max-width: 910px) 100vw, 910px\" \/><figcaption class=\"wp-element-caption\">Pixel ID im Events Manager<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"369\" src=\"https:\/\/www.biloba-it.de\/wp-content\/uploads\/2025\/11\/image-2-1024x369.png\" alt=\"\" class=\"wp-image-9832\" style=\"border-width:1px\" srcset=\"https:\/\/www.biloba-it.de\/wp-content\/uploads\/2025\/11\/image-2-1024x369.png 1024w, https:\/\/www.biloba-it.de\/wp-content\/uploads\/2025\/11\/image-2-300x108.png 300w, https:\/\/www.biloba-it.de\/wp-content\/uploads\/2025\/11\/image-2-768x277.png 768w, https:\/\/www.biloba-it.de\/wp-content\/uploads\/2025\/11\/image-2-1536x554.png 1536w, https:\/\/www.biloba-it.de\/wp-content\/uploads\/2025\/11\/image-2-18x6.png 18w, https:\/\/www.biloba-it.de\/wp-content\/uploads\/2025\/11\/image-2.png 1641w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Erstellen einer Conversion ID <\/figcaption><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id9826_875273-2d > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id9826_875273-2d > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id9826_875273-2d > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id9826_875273-2d > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id9826_875273-2d > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id9826_875273-2d > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id9826_875273-2d alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column9826_b7a35c-82 > .kt-inside-inner-col,.kadence-column9826_b7a35c-82 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column9826_b7a35c-82 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column9826_b7a35c-82 > .kt-inside-inner-col{flex-direction:column;}.kadence-column9826_b7a35c-82 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column9826_b7a35c-82 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column9826_b7a35c-82{position:relative;}@media all and (max-width: 1024px){.kadence-column9826_b7a35c-82 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column9826_b7a35c-82 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column9826_b7a35c-82\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading9826_02a582-fa, .wp-block-kadence-advancedheading.kt-adv-heading9826_02a582-fa[data-kb-block=\"kb-adv-heading9826_02a582-fa\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading9826_02a582-fa mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading9826_02a582-fa[data-kb-block=\"kb-adv-heading9826_02a582-fa\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading9826_02a582-fa img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading9826_02a582-fa[data-kb-block=\"kb-adv-heading9826_02a582-fa\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading9826_02a582-fa wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading9826_02a582-fa\">Einrichten der Erweiterung in Shopware<\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading9826_31f5fd-81, .wp-block-kadence-advancedheading.kt-adv-heading9826_31f5fd-81[data-kb-block=\"kb-adv-heading9826_31f5fd-81\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading9826_31f5fd-81 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading9826_31f5fd-81[data-kb-block=\"kb-adv-heading9826_31f5fd-81\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading9826_31f5fd-81 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading9826_31f5fd-81[data-kb-block=\"kb-adv-heading9826_31f5fd-81\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading9826_31f5fd-81 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading9826_31f5fd-81\">Reddit Pixel ID Konfiguration<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Reddit Pixel ID (Account ID): Setze hier die ID ein, welche im Event Manager zu finden ist.<\/li>\n\n\n\n<li>Reddit Conversions API Access Token: Setze hier den erstellen Conversion Token ein.<\/li>\n\n\n\n<li>Reddit Conversions API deaktivieren: deaktiviert die Conversion API.<\/li>\n\n\n\n<li>Senden von Benutzerdaten an Reddit Conversions API deaktivieren.<\/li>\n\n\n\n<li>Asynchrone Conversions-API-Aufrufe aktivieren (Message Queue).<\/li>\n\n\n\n<li>Reddit Conversions-API-Protokollierung aktivieren: Aktiviere die Option f\u00fcr die Fehlersuche oder Kontrolle.<\/li>\n<\/ul>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading9826_fa0152-b8, .wp-block-kadence-advancedheading.kt-adv-heading9826_fa0152-b8[data-kb-block=\"kb-adv-heading9826_fa0152-b8\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading9826_fa0152-b8 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading9826_fa0152-b8[data-kb-block=\"kb-adv-heading9826_fa0152-b8\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading9826_fa0152-b8 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading9826_fa0152-b8[data-kb-block=\"kb-adv-heading9826_fa0152-b8\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading9826_fa0152-b8 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading9826_fa0152-b8\">Kundenverwaltung<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Reddit Pixel-Tracking f\u00fcr bestimmte Kundengruppen deaktivieren: Deaktiviere das Tracking f\u00fcr bestimmte Kundengruppen.<\/li>\n<\/ul>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading9826_fd7175-a3, .wp-block-kadence-advancedheading.kt-adv-heading9826_fd7175-a3[data-kb-block=\"kb-adv-heading9826_fd7175-a3\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading9826_fd7175-a3 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading9826_fd7175-a3[data-kb-block=\"kb-adv-heading9826_fd7175-a3\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading9826_fd7175-a3 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading9826_fd7175-a3[data-kb-block=\"kb-adv-heading9826_fd7175-a3\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading9826_fd7175-a3 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading9826_fd7175-a3\">Einwilligungsverwaltung<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Cookie Consent Manager ausw\u00e4hlen: W\u00e4hle einen der folgenden Cookie Consent Managern aus:\n<ul class=\"wp-block-list\">\n<li>Shopware Cookie Consent Manager<\/li>\n\n\n\n<li>CookieBot<\/li>\n\n\n\n<li>CookieFirst<\/li>\n\n\n\n<li>UserCentrics<\/li>\n\n\n\n<li>CCM19<\/li>\n\n\n\n<li>CMP<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Benutzerdefiniertes Datenattribut f\u00fcr Consent Manager (Experten-Modus): F\u00fcr benutzerdefinierten Consent Manager, hier kann das zu verwendete Datenattribute angegeben werden.<\/li>\n\n\n\n<li>Cookie-Kategorie f\u00fcr Shopware Cookie Consent Manager: Gib die Kategorie an, in der das Reddit Pixel angezeigt werden soll, funktioniert nur f\u00fcr den Shopware Cookie Consent Manager<\/li>\n<\/ul>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading9826_5e2e92-27, .wp-block-kadence-advancedheading.kt-adv-heading9826_5e2e92-27[data-kb-block=\"kb-adv-heading9826_5e2e92-27\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading9826_5e2e92-27 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading9826_5e2e92-27[data-kb-block=\"kb-adv-heading9826_5e2e92-27\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading9826_5e2e92-27 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading9826_5e2e92-27[data-kb-block=\"kb-adv-heading9826_5e2e92-27\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading9826_5e2e92-27 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading9826_5e2e92-27\">Verhaltenseinstellungen<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>ViewContent-Event auf Home-Kategorie nicht ausl\u00f6sen: Aktivieren, um das Trackin des ViewContent-Events zu verhindern, wenn die Home\/Root Kategorie geladen wird.<\/li>\n<\/ul>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id9826_27b58c-fa > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id9826_27b58c-fa > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id9826_27b58c-fa > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id9826_27b58c-fa > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id9826_27b58c-fa > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id9826_27b58c-fa > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id9826_27b58c-fa alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column9826_8008f4-68 > .kt-inside-inner-col,.kadence-column9826_8008f4-68 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column9826_8008f4-68 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column9826_8008f4-68 > .kt-inside-inner-col{flex-direction:column;}.kadence-column9826_8008f4-68 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column9826_8008f4-68 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column9826_8008f4-68{position:relative;}@media all and (max-width: 1024px){.kadence-column9826_8008f4-68 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column9826_8008f4-68 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column9826_8008f4-68\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading9826_0ceed9-4e, .wp-block-kadence-advancedheading.kt-adv-heading9826_0ceed9-4e[data-kb-block=\"kb-adv-heading9826_0ceed9-4e\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading9826_0ceed9-4e mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading9826_0ceed9-4e[data-kb-block=\"kb-adv-heading9826_0ceed9-4e\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading9826_0ceed9-4e img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading9826_0ceed9-4e[data-kb-block=\"kb-adv-heading9826_0ceed9-4e\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading9826_0ceed9-4e wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading9826_0ceed9-4e\">FAQs<\/h2>\n\n\n<style>.kt-accordion-id9826_ef8fc2-c3 .kt-accordion-inner-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:18px;}.kt-accordion-id9826_ef8fc2-c3 .kt-accordion-panel-inner{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kt-accordion-id9826_ef8fc2-c3 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header{background:var(--global-palette5, #4A5568);font-weight:bold;color:var(--global-palette9, #ffffff);padding-top:var(--global-kb-spacing-xxs, 0.5rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xxs, 0.5rem);padding-left:var(--global-kb-spacing-xs, 1rem);}.kt-accordion-id9826_ef8fc2-c3:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id9826_ef8fc2-c3:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle )  > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap .kt-blocks-accordion-icon-trigger:before{background:var(--global-palette9, #ffffff);}.kt-accordion-id9826_ef8fc2-c3:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger{background:var(--global-palette9, #ffffff);}.kt-accordion-id9826_ef8fc2-c3:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id9826_ef8fc2-c3:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-icon-trigger:before{background:var(--global-palette5, #4A5568);}.kt-accordion-id9826_ef8fc2-c3 > .kt-accordion-inner-wrap > .wp-block-kadence-pane > .kt-accordion-header-wrap > .kt-blocks-accordion-header:hover, \n\t\t\t\tbody:not(.hide-focus-outline) .kt-accordion-id9826_ef8fc2-c3 .kt-blocks-accordion-header:focus-visible{background:var(--global-palette6, #718096);}.kt-accordion-id9826_ef8fc2-c3:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id9826_ef8fc2-c3:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:before, body:not(.hide-focus-outline) .kt-accordion-id9826_ef8fc2-c3:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger:after, body:not(.hide-focus-outline) .kt-accordion-id9826_ef8fc2-c3:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger:before{background:var(--global-palette6, #718096);}@media all and (max-width: 767px){.kt-accordion-id9826_ef8fc2-c3 .kt-accordion-inner-wrap{display:block;}.kt-accordion-id9826_ef8fc2-c3 .kt-accordion-inner-wrap .kt-accordion-pane:not(:first-child){margin-top:18px;}}<\/style>\n<div class=\"wp-block-kadence-accordion alignnone\"><div class=\"kt-accordion-wrap kt-accordion-id9826_ef8fc2-c3 kt-accordion-has-29-panes kt-active-pane-0 kt-accordion-block kt-pane-header-alignment-left kt-accodion-icon-style-basic kt-accodion-icon-side-right\" style=\"max-width:none\"><div class=\"kt-accordion-inner-wrap\" data-allow-multiple-open=\"false\" data-start-open=\"none\">\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-25 kt-pane9826_5fba10-1a\"><h3 class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>Ist die Reddit Conversion API  der Erweiterung enthalten?<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/h3><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Ja, die Reddit Conversions API ist vollst\u00e4ndig in der Erweiterung integriert. Sie erm\u00f6glicht server-seitiges Tracking und ist besonders wichtig f\u00fcr:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Umgehung von Ad-Blockern und Browser-Tracking-Beschr\u00e4nkungen<\/li>\n\n\n\n<li>Verbesserte Datenqualit\u00e4t und Match-Rates<\/li>\n\n\n\n<li>Compliance mit Datenschutzbestimmungen<\/li>\n\n\n\n<li>Zuverl\u00e4ssiges Tracking auch ohne Cookies.<\/li>\n<\/ul>\n\n\n\n<p>Die Conversion API arbeitet parallel zum Browser-Pixel und sorgt f\u00fcr maximale Tracking-Genauigkeit.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-26 kt-pane9826_614142-f8\"><h3 class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>Welche Events werden automatisch getrackt?<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/h3><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>die Erweiterung trackt folgende Standard-Events automatisch:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>PageVisit: Wird bei jedem Seitenaufruf ausgel\u00f6st<\/li>\n\n\n\n<li>ViewContent: Produktdetailseiten und Kategorien<\/li>\n\n\n\n<li>AddToCart: Produkt wird in den Warenkorb gelegt<\/li>\n\n\n\n<li>SignUp: Registrierungsseite (Checkout)<\/li>\n\n\n\n<li>Lead: Best\u00e4tigungsseite vor dem Kaufabschluss<\/li>\n\n\n\n<li>Purchase: Erfolgreicher Kaufabschluss mit Bestelldetails<\/li>\n<\/ul>\n\n\n\n<p>Alle Events werden sowohl \u00fcber den Browser-Pixel als auch \u00fcber die Conversion API gesendet (falls konfiguriert).<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-27 kt-pane9826_6f91c9-9b\"><h3 class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>Warum sehe ich meine Daten nicht sofort im Reddit Ads Manager?<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/h3><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Reddit verarbeitet Conversion-Daten nicht in Echtzeit. Es gibt eine normale Verz\u00f6gerung von:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pixel Events: 15-30 Minuten<\/li>\n\n\n\n<li>Conversion API Events: bis zu 48 Stunden<\/li>\n<\/ul>\n\n\n\n<p>Dies ist ein normaler Prozess bei Reddit Ads. Die Daten werden gesammelt, dedupliziert und verarbeitet, bevor sie im Dashboard erscheinen.<\/p>\n\n\n\n<p>Debug-Tipp: Nutzen Sie die Browser-Konsole, um zu \u00fcberpr\u00fcfen, ob das Pixel korrekt geladen wird. Bei fehlender Pixel-ID erscheint eine Fehlermeldung in der Konsole.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-22 kt-pane9826_8437f8-c5\"><h3 class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong>Wie optimiere ich die Performance mit der Message Queue?<\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/h3><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>F\u00fcr optimale Shop-Performance sollten Sie die Message Queue f\u00fcr Conversion API Calls nutzen:<\/p>\n\n\n\n<p>Schritt 1: Aktivieren Sie &#8222;Asynchrone Conversions API Aufrufe&#8220; in den Plugin-Einstellungen<br>Schritt 2: Stellen Sie sicher, dass Ihre Message Queue l\u00e4uft (z.B. via Cronjob oder Supervisor)<\/p>\n\n\n\n<p>Dies sorgt daf\u00fcr, dass API-Calls im Hintergrund verarbeitet werden und Ihre Shop-Performance nicht beeintr\u00e4chtigen.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-5 kt-pane9826_c21e31-a0\"><h3 class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong><strong><strong>Ist die Erweiterung DSGVO-konform?<\/strong><\/strong><\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/h3><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Ja, die Erweiterung ist vollst\u00e4ndig DSGVO-konform einsetzbar:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Kompatibel mit allen g\u00e4ngigen Cookie Consent Managern<\/li>\n\n\n\n<li>Eingebaute Opt-out Funktion f\u00fcr Benutzer<\/li>\n\n\n\n<li>Keine Daten\u00fcbertragung ohne Einwilligung (bei aktiviertem Consent Manager)<\/li>\n\n\n\n<li>Verschl\u00fcsselte \u00dcbertragung von Benutzerdaten (SHA-256 Hashing)<\/li>\n\n\n\n<li>Option zum Deaktivieren der Benutzerdaten-\u00dcbertragung<\/li>\n<\/ul>\n\n\n\n<p>Wichtig: Stellen Sie sicher, dass Sie Reddit Pixel in Ihrer Datenschutzerkl\u00e4rung erw\u00e4hnen und Ihren Cookie Consent Manager korrekt konfiguriert haben.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-2 kt-pane9826_c750ae-39\"><h3 class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong><strong><strong>Kann ich bestimmte Kundengruppen vom Tracking ausschlie\u00dfen?<\/strong><\/strong><\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/h3><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p>Ja, in den Erweiterung-Einstellungen k\u00f6nnen Sie unter &#8222;Kundenverwaltung&#8220; beliebige Kundengruppen ausw\u00e4hlen, die vom Tracking ausgeschlossen werden sollen. Dies ist besonders n\u00fctzlich f\u00fcr:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Interne Mitarbeiter und Testk\u00e4ufe<\/li>\n\n\n\n<li>B2B-Kunden mit Sonderkonditionen<\/li>\n\n\n\n<li>Wiederverk\u00e4ufer und Partner<\/li>\n<\/ul>\n\n\n\n<p>F\u00fcr ausgeschlossene Kundengruppen wird weder der Pixel noch die Conversion API geladen.<\/p>\n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id9826_2b6a6e-12 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id9826_2b6a6e-12 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id9826_2b6a6e-12 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id9826_2b6a6e-12 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id9826_2b6a6e-12 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id9826_2b6a6e-12 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id9826_2b6a6e-12 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column9826_96b15c-38 > .kt-inside-inner-col,.kadence-column9826_96b15c-38 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column9826_96b15c-38 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column9826_96b15c-38 > .kt-inside-inner-col{flex-direction:column;}.kadence-column9826_96b15c-38 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column9826_96b15c-38 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column9826_96b15c-38{position:relative;}@media all and (max-width: 1024px){.kadence-column9826_96b15c-38 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column9826_96b15c-38 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column9826_96b15c-38\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\">Support<\/h2>\n\n\n\n<p>Bei Fragen oder Problemen stehen wir zur Verf\u00fcgung:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Support-Anfrage: <a href=\"https:\/\/www.biloba-it.de\/shopware-plugin-support\/\">biloba-it.de\/shopware-plugin-support<\/a><\/li>\n\n\n\n<li>E-Mail: <a href=\"mailto:support@biloba-it.de\">support@biloba-it.de<\/a><\/li>\n\n\n\n<li>Telefon: +49 (0) 711 \u2013 13633800<\/li>\n<\/ul>\n<\/div><\/div>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Installationsanleitung Erweiterung \u00fcber den Erweiterungsbereich installieren. Reddit Einrichtung Einrichten der Erweiterung in Shopware Reddit Pixel ID Konfiguration Kundenverwaltung Einwilligungsverwaltung Verhaltenseinstellungen FAQs Support Bei Fragen oder Problemen stehen wir zur Verf\u00fcgung:<\/p>","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"class_list":["post-9826","doku","type-doku","status-publish","hentry"],"acf":[],"taxonomy_info":[],"featured_image_src_large":false,"author_info":[],"comment_info":"","_links":{"self":[{"href":"https:\/\/www.biloba-it.de\/en\/wp-json\/wp\/v2\/doku\/9826","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.biloba-it.de\/en\/wp-json\/wp\/v2\/doku"}],"about":[{"href":"https:\/\/www.biloba-it.de\/en\/wp-json\/wp\/v2\/types\/doku"}],"version-history":[{"count":9,"href":"https:\/\/www.biloba-it.de\/en\/wp-json\/wp\/v2\/doku\/9826\/revisions"}],"predecessor-version":[{"id":10288,"href":"https:\/\/www.biloba-it.de\/en\/wp-json\/wp\/v2\/doku\/9826\/revisions\/10288"}],"wp:attachment":[{"href":"https:\/\/www.biloba-it.de\/en\/wp-json\/wp\/v2\/media?parent=9826"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}